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About Us

SmartStart Small Business Development Services is an offering of Lifting Up, a social impact start up out of Central Illinois.


SmartStart helps emerging small businesses succeed by guiding them through a proven business development process, connecting them with local resources, and fostering a strong small business community.

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Co-Founder & CEO

Katie Kellie

Public servant turned entrepreneur, Katie learned a lot about business development the hard way. She used her experiences to pivot one of Lifting Up's SaaS products to help others avoid common pitfalls and launch businesses that are set up for success.

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Co-Founder & Business Development

Marci Goodwin

Marci is passionate about helping local small businesses thrive. She draws from her 20 years of experience as a small business owner, including over 12 years in marketing and small business coaching, to drive entrepreneur engagement, programming, and marketing for SmartStart.

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Contact Us

We'd love to hear from you! Whether you have a question, a comment, or just want to say hello, we'd love to hear from you. Please fill out the form below and we'll be in touch!

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